Emina with Indonesian Girls Auteentic Beauty
Hi, Sunshine! To accompany and support young Indonesian girls in their search for identity and find their best potential with more confidence, Emina introduced the tagline 'Auteentic Beauty.' Adolescence is a fun time, where we are in a phase towards maturity and in the process of finding identity. However, it cannot be denied that in the process of searching for identity, we may face many challenges and pressures, ranging from education, appearance, to association in an environment that makes us lack self-confidence. According to Clarissa A. Gunawan, Teens & Emerging Brand Group Head of Emina, everyone needs a friend in their life, the same goes for skin. "As a beauty brand that is a friend of young Indonesian girls, Emina always wants to support and provide the best through various program initiatives and cosmetic product innovations," she said at the Emina Auteentic Prom, in the SCBD area, South Jakarta, Friday (17/3/2023). (photo by Emina Official Store)